- LinkedIn Sales Navigator – helps business sales personnel and entrepreneurs who have same desire connect with potential prospects.
- HootSuite – Good disruptive social selling tool for brands and businesses who are looking to make a big impact with their client while avoiding the switch between various social selling platforms.
- SocialPort – SocialPort from rFactr can help you find the best leads and boost your overall social selling success
- Nimble – A social customer relationship management system and a great option for those looking for future-forward social selling tools
- RingLead DMS Capture – A social selling tool helps you to capture new leads and nurture them through your disruptive sales funnel.
- Meltwater – Good solution for everyone who looks to optimize their disruptive social selling strategy
- Buffer – A disruptive social selling tool that allows you to plan your content schedule and share automatically for you.
Engagement is the key aspect for a successful social selling program. Widely used social selling techniques are post or content sharing, personal branding, social listening, interacting with buyers directly etc.
Earlier day’s sales means a physical attribute which a conversion happens and revenue gained. But today there are around 45% more opportunities of selling and a success rate of around 51% monthly. Social selling focuses more on sales people rather than marketing people of the company.
Why We Need Social Selling?
We are about to explore the social sales style advantages over traditional marketing strategies. Following are five main benefits you can achieve through social selling:
- More Leads Will Get More Sales In Return
It looks like obvious, but it has proven that social selling leads to more sales.
- High Customer Retention
Social selling builds trust among existing customers as a result of enhancing brand loyalty. And eventually they will become your brands ambassadors.
- High Brand Recognition
Awareness is the key or any sales activity and customer interaction highly promotes the brand recognition. When customers shares your posts more on social Medias, the more you become visible to others. This is kind of a word-of-mouth nowadays.
- Brand Like A Humane
Customer engagements make a memorable brand and is a must for humanizing you and your product.
- Reputation Management
Most of online buyers look for other customer reviews. Therefore real user’s engagement is very important for social selling.
Existing customers’ comments and shared posts are valued for potential leads which promotes and maintain the brand reputation of yours. That’s why you should hire a Professional Digital Marketing Agent for you. Most importantly, always remember, “Customer is the King” and it’s applied to Social Selling as well. Therefore, you should treat every one of them like one.
